Unlocking the Power of the People for a Sustainable World

Your Bridge to Building a Better Planet

At Puriphy, we transform intentions into actions. Whether you’re an individual or a business, our platform unlocks your potential to fight climate change. Accessible, transparent, and impactful—together, we’ll redefine what sustainability can achieve.

+380M

Inventory for carbon and EACs

500+

Partnerships established

16%

Increase in
conversion rate.

36%

Rise in customer
retention.

21%

increase in average
order value. *

Boost Your Brand, Empower the Planet

With our widget, sustainability becomes your superpower. Earn Carbon Neutral Certificates & Labels that enhance your reputation while showing the world the impactful projects you support. Drive customer trust, loyalty, and business growth—all while making a lasting difference for the planet. Be proud to call yourself an Earth Positive Business.

* Average benchmark values
** Data from Deloitte & Forbes

30%

higher levels of innovation in the organization. **

75%

of customers are more likely to buy from a brand with a purpose. **

80%

higher employee retention and satisfaction. **

Be the Difference You Want to See

As a Puriphyer, you’re not just supporting a cause—you’re shaping the planet’s future. Through transparent contributions, you’ll see exactly how your actions make a difference. Every small step you take is a leap toward sustainability.

Buy a Shard of Your Better Future:

Each shard represents a resource for fighting greenhouse gas emissions.

Engage in Verified Projects:

Contributions support reforestation, clean energy, and other verified environmental projects.

Track Your Impact:

Users can track the impact of their donations in real-time, ensuring transparency.

Compete and Collaborate:

Customers can compete with friends and even countries to maximize their contributions.

Frequently Asked Questions

Find all the details about our product below. Still have questions?
Please chat with our friendly team.

What is Puriphy?
Puriphy is an innovative platform that seamlessly integrates with online shops, making environmental sustainability accessible to everyone. After completing their purchase on the thank you page, customers can offset their carbon footprint with a simple contribution. In return, they unlock a gamified experience, earning Puriphy Coins and participating in meaningful carbon offset activities—turning every purchase into a step toward a greener planet.
How does Puriphy work with online shops?
Puriphy offers an easy-to-use widget that online shops can integrate directly on their “Thank You” page. After completing a purchase, customers have the option to contribute to impactful climate change initiatives through the widget. Integration is hassle-free and requires minimal effort—simply copy and paste a script, similar to Google Tag Manager (GTM), into your website’s code. It’s a seamless way to engage your customers in sustainability without disrupting their shopping experience.
What is the gamified experience offered by Puriphy?
After making a contribution, customers unlock an engaging gamified experience designed to make sustainability fun and rewarding. They earn Puriphy Coins, which can be used for discounts or redeemed in future collaborations with sustainable e-commerce partners. Through the platform, customers can achieve badges, progress through levels, and take on challenges or quests that reflect their contributions to environmental projects. A dynamic leaderboard lets them compete or compare with others, fostering a sense of community and purpose—all while actively supporting carbon offset initiatives.
How does Puriphy ensure transparency in donations?
At Puriphy, transparency is at the core of everything we do. Every contribution is powered by decentralized blockchain technology, ensuring that funds are distributed fairly and securely. Of each contribution, 80% goes directly to environmental projects, while 20% covers administrative and payment handling fees.

Contributors can easily track their impact, as every donation is linked to their email address and associated with the specific project they’ve supported. This makes each contributor a real, direct supporter of the project. With Puriphy, you can see exactly where your money goes and the tangible environmental benefits your contribution achieves.

What types of projects does Puriphy support?
Puriphy funds only verified and impactful climate change projects focused on carbon removal and environmental sustainability. This includes initiatives such as reforestation, renewable energy programs, and other certified efforts with measurable outcomes in reducing greenhouse gases. Most of our projects adhere to globally recognized standards, including Verra and Gold Standard, ensuring the highest levels of credibility and environmental impact. With Puriphy, you can trust that your contributions are making a real and meaningful difference.
How can businesses benefit from integrating Puriphy?
Integrating Puriphy provides businesses with a unique opportunity to drive growth while contributing to environmental sustainability. Key benefits include:

  • Enhance Brand Image: Demonstrate your commitment to environmental responsibility and attract eco-conscious consumers
  • Dedicated Consultation and Support: Access our sustainability experts to claim certifications and labels, unlocking potential ESG, governmental, and tax benefits.
  • Attract New Customers: Appeal to Millennials and Gen Z shoppers who prioritize sustainability in their purchasing decisions.
  • Showcase Your Impact: Display the Puriphy Sustainability Commitment Badge and highlight your contributions to impactful environmental projects, building trust and a positive reputation.
  • Explore Upcycling Credits: Develop potential carbon credits from upcycling efforts, creating additional revenue streams.
  • Lifetime Free Collaboration for Early Partners: Be among the first businesses to integrate Puriphy and enjoy lifetime free collaboration as a reward for your early commitment to sustainability.
Can customers see the impact of their individual contributions?
Absolutely! Customers can track their personal impact through their accounts on the Puriphy platform. The dashboard provides detailed insights into the projects they’ve supported and the tangible environmental benefits their contributions have helped achieve. With Puriphy, transparency ensures every customer can see the difference they’re making for the planet.
What is the Puriphy Commitment Badge?
The Puriphy Sustainability Commitment Badge is a powerful symbol of your business’s dedication to environmental responsibility. Awarded to partner businesses that integrate the Puriphy widget, it signifies active support for verified climate change projects and carbon offset initiatives.

Displaying this badge showcases your alignment with globally recognized standards, like Verra and Gold Standard projects, and highlights your contributions to a sustainable future. It’s more than a logo—it’s a statement that builds trust, enhances your brand reputation, and resonates deeply with eco-conscious consumers, particularly Millennials and Gen Z.

With the Puriphy Commitment Badge, you don’t just tell your customers you care about the planet—you show them, transparently and proudly.

Are there any costs or fees for businesses to use Puriphy?
Integrating the Puriphy widget is highly cost-effective, ensuring businesses can enhance their shopping experience and promote sustainability without significant financial burdens. For our early partners, the collaboration is completely free for a lifetime as a reward for their pioneering commitment to environmental impact.

In general, Puriphy’s low-cost model is designed to make sustainability accessible for businesses of all sizes. For detailed information on pricing or collaboration terms, feel free to reach out to the Puriphy team.

How can participation in Puriphy help attract new customers?
Participating in Puriphy allows your business to showcase a genuine commitment to environmental responsibility—something today’s consumers care deeply about. Millennials and Gen Z, in particular, actively seek out brands that align with their values of sustainability and transparency. By integrating Puriphy, you can appeal to this eco-conscious audience, foster deeper customer loyalty, and generate positive word-of-mouth that amplifies your brand’s reputation.

Being part of Puriphy positions your business as a leader in sustainability, helping you stand out in a competitive market while making a meaningful impact on the planet.

Does Puriphy interfere with the customer’s shopping experience?
Not at all. Puriphy is designed to be seamless and non-disruptive. The widget is integrated on the thank you page after the checkout, ensuring it doesn’t interrupt the shopping flow or cause any delays. This thoughtful placement allows customers to contribute to sustainability initiatives in a smooth and engaging way, enhancing their experience without affecting the purchase process.
Can businesses showcase their involvement with Puriphy?
Absolutely! Partnering with Puriphy provides businesses with multiple opportunities to highlight their commitment to sustainability:

  • Display the Puriphy Sustainability Commitment Badge: Proudly showcase your dedication to environmental responsibility on your website and marketing materials.
  • Highlight Funded Projects: Share the impactful environmental projects supported through customer contributions, demonstrating real-world impact.
  • Incorporate Sustainability in Marketing: Leverage your involvement with Puriphy in your communications to enhance brand reputation and attract eco-conscious customers.
  • By showcasing your partnership with Puriphy, you’ll position your business as a leader in sustainability, building trust and loyalty with your audience.

Let’s get in touch

Our friendly team would love to hear from you!